Welcome to

SMJ Senthil Murugan Jewellers

About Us

BIS 916 Hallmarked  •  Certified Diamonds  •  Transparent Pricing

Our Legacy of Six Decades

For over six decades, SMJ SENTHIL MURUGAN JEWELLERS has been the trusted destination for jewellery lovers across South Tamil Nadu, especially in Madurai and surrounding districts. Rooted in tradition and driven by innovation, we offer an extensive range of Gold, Diamond, and Silver jewellery that reflects a perfect blend of contemporary, fashionable, traditional, and ethnic styles. Our unwavering commitment to purity and trust is reflected in our standards: we offer only BIS Hallmarked 916 Gold and Certified Diamonds, ensuring every purchase is a symbol of lasting value and integrity.

Our Jewellery Showrooms

Today, under the banner of SMJ SENTHIL MURUGAN JEWELLERS, we proudly operate three esteemed showrooms — Sri Madhura Jewellery Private Limited, Sri Mahil Gold, and Sri Mukund Jewellery. Each store upholds the legacy of excellence and personal service that our customers have come to cherish. As we step into our seventh decade, our promise remains the same: to deliver exceptional quality, unmatched craftsmanship, and a jewellery experience that continues to exceed expectations.

Our Commitment to Purity and Trust

  • BIS Hallmarked 916 Gold on all gold jewellery.
  • Certified Diamonds with transparent specifications.
  • Clear invoicing and customer-first service across all branches.

Products or Services with Pricing Policy

Ponmagal Gold Saving Plan

The Ponmagal Gold Saving Plan is a structured, gold weight-based savings scheme offered by SMJ SENTHIL MURUGAN JEWELLERS that helps customers build gold assets systematically. The plan allows customers to enjoy zero making and wastage charges on redemption (subject to terms and conditions).

Minimum Monthly Payment

Customers can start with a monthly payment of ₹1,000, and in multiples of ₹1,000.

Scheme Duration

The scheme runs for a total of 11 months.

Account Opening

The saving scheme account must be opened in-store. After account activation, the next 10 monthly instalments can be paid through this mobile app.

Gold Conversion

Each monthly payment is converted into gold weight based on the prevailing 22kt board rate.

Gold Accumulation

The corresponding gold weight is credited monthly to the customer’s saving scheme account.

Making & Wastage Charges

  • No making or wastage charges on items purchased within the accumulated gold weight.
  • Stone cost, if applicable, must be borne by the customer.

Redemption

  • After 11 monthly payments, redemption in the 12th month.
  • Only against gold ornaments or silver articles.
  • Diamond jewellery, silver MRP products, and gift items excluded.
  • Excess weight incurs full charges.

Payment Options

  • App: UPI, credit/debit cards, net banking.
  • In-Store: Cash, card, UPI.
Example: Save ₹2,000 when rate is ₹6,000/g → ≈ 0.333 g credit. Accumulates over 11 months.

Contact SMJ


SRI MADHURA JEWELLERY PRIVATE LIMITED

140, 141A, West Masi Street,
Near Pothys & Valaiyal Kadai,
Madurai – 625001

+91 63746 44849

SRI MAHIL GOLD

77, Bypass Road,
Near Ramraj Cotton,
Madurai – 625016

+91 89258 00141, +91 89258 00144

SRI MUKUND JEWELLERY

106, South Aavani Moola Street,
Madurai – 625001

+91 77082 23916

Typical store hours: 10:00 AM – 8:30 PM.